The good thing: interactivity Flash Actionscript opens up a vast field of possibilities. Programmers and designers have been used to create interactive Flash features ranging from very lively feedback forms in Flash games-based attractions. This new level of interactivity always leaves visitors wanting to go back for more. A standardized site with Flash, you don’t have to worry about cross-browser compatibility. No more problems about how to display a certain CSS code in a different way in Internet Explorer, Firefox and Opera. When the position of the elements of your site in Flash, always appear as they are, provided that the user has Flash Player installed.
Better expression through animation in Flash, can make use of features of animation to convey a message in a much more efficient and effective manner. Flash is a lightweight option for animation, since this vector-based (and therefore, the file sizes are smaller), against actual files of film that are much bigger in size. The bad and the ugly: people Flash Player must download the Flash player in advance before you can view Flash movies, so that through the use of Flash range of visitors decrease significantly, since not everyone will be willing to download the Flash Player just to view your site. You will also need to put additional work to redirect the user to the page download Flash player if he or she does not have the player installed. The optimization of the web if your content was presented in Flash, most search engines will not be able to index your content. Therefore, you will not be able to rank well in the search engines and there will be less traffic that is directed to your site.
The charging time users have to wait longer than usual to load Flash content compared to normal text and images, and some visitors may lose patience and you click the back button. How much largest is your Flash more it takes to charge, and more risk of losing visitors. The best way to make or use flash is only if is absolutely necessary the interactivity and motion that comes with it. Otherwise, it is recommended the use of a mixture of Flash and HTML or use of pure text, if your site is only the present simple textual and graphical information.